Jennifer ApyA Quick Guide to Jim Collins “isms”When thinking about building an enduring company that lasts, there is no better reference library than works authored by former Stanford…Mar 21, 20221Mar 21, 20221
Jennifer ApyinThe StartupHow to Accelerate Growth for ServicesWith digital marketing tools and techniques, many of the growth marketing strategies developed for B2C companies are applicable to B2B…Feb 13, 2022Feb 13, 2022
Jennifer ApyWhy should I use Slack?Is better team engagement on your list of goals for 2022? I’ll share with you what I’ve learned working with client teams over the last 10…Feb 8, 2022Feb 8, 2022
Jennifer ApyinThe StartupWhy Growth Hacking Doesn’t WorkFor companies struggling to get to the next level, growth hacking may seem like the cure-all that’s worth doubling down on. But before you…Jan 17, 2021Jan 17, 2021
Jennifer ApyinThe StartupThree Strategies That Make Remote Teams Successful(Avoid Pitfalls when Shifting to Remote Work)Aug 25, 2020Aug 25, 2020
Jennifer ApyWeek 7: Celebrating Creativity & the Performing ArtsYes, it is official. Four more weeks of shelter-in-place. Now we’ve got to get REALLY creative if we’re going to make it. This week’s…May 13, 2020May 13, 2020
Jennifer ApyWill COVID-19 start a reversal of the college admissions arms race?This week millions of high school seniors are expected to submit a “statement of intent to register” with a college of their choice…Apr 30, 2020Apr 30, 2020
Jennifer ApyWeek 5: What will tomorrow bring? 15 ways life will change as we know itOK, what’s next. We are all so ready for the new normal, whatever that may be. While we have been putting on our happy faces, I wonder how…Apr 27, 2020Apr 27, 2020
Jennifer ApyinThe StartupHow to Validate the Market for Your New Product for Less than $500Gain valuable marketing insights and make the most of your market research budget.Apr 20, 20201Apr 20, 20201
Jennifer ApyWeek 4: Craving Social Interaction, We Turn to GamesAfter checking in with hundreds of friends, extended family and professional acquaintances (and hundreds more thanks to social media…Apr 20, 2020Apr 20, 2020