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Jennifer Apy

Featured Book

Growth Acceleration Guide

Growth Acceleration Guide

Learn how to create a marketing mix that will cost-effectively grow your base from early-stage awareness building to growth-stage momentum and scaling.

2019

Jennifer Don Apy

Jennifer Don Apy

Stories

A Quick Guide to Jim Collins “isms”

When thinking about building an enduring company that lasts, there is no better reference library than works authored by former Stanford…

Mar 21, 2022

A Quick Guide to Jim Collins “isms”

Mar 21, 2022

Published in
The Startup

How to Accelerate Growth for Services

With digital marketing tools and techniques, many of the growth marketing strategies developed for B2C companies are applicable to B2B…

Feb 13, 2022

How to Accelerate Growth for Services

Feb 13, 2022

Why should I use Slack?

Is better team engagement on your list of goals for 2022? I’ll share with you what I’ve learned working with client teams over the last 10…

Feb 8, 2022

Why should I use Slack?

Feb 8, 2022

Published in
The Startup

Why Growth Hacking Doesn’t Work

For companies struggling to get to the next level, growth hacking may seem like the cure-all that’s worth doubling down on. But before you…

Jan 17, 2021

Why Growth Hacking Doesn’t Work

Jan 17, 2021

Published in
The Startup

Three Strategies That Make Remote Teams Successful

(Avoid Pitfalls when Shifting to Remote Work)

Aug 25, 2020

Three Strategies That Make Remote Teams Successful

Aug 25, 2020

Week 7: Celebrating Creativity & the Performing Arts

Yes, it is official. Four more weeks of shelter-in-place. Now we’ve got to get REALLY creative if we’re going to make it. This week’s…

May 13, 2020

Week 7: Celebrating Creativity & the Performing Arts

May 13, 2020

Will COVID-19 start a reversal of the college admissions arms race?

This week millions of high school seniors are expected to submit a “statement of intent to register” with a college of their choice…

Apr 30, 2020

Will COVID-19 start a reversal of the college admissions arms race?

Apr 30, 2020

Week 5: What will tomorrow bring? 15 ways life will change as we know it

OK, what’s next. We are all so ready for the new normal, whatever that may be. While we have been putting on our happy faces, I wonder how…

Apr 27, 2020

Week 5: What will tomorrow bring? 15 ways life will change as we know it

Apr 27, 2020

Published in
The Startup

How to Validate the Market for Your New Product for Less than $500

Gain valuable marketing insights and make the most of your market research budget.

Apr 20, 2020

How to Validate the Market for Your New Product for Less than $500

Apr 20, 2020

Week 4: Craving Social Interaction, We Turn to Games

After checking in with hundreds of friends, extended family and professional acquaintances (and hundreds more thanks to social media…

Apr 20, 2020

Week 4: Craving Social Interaction, We Turn to Games

Apr 20, 2020

Jennifer Apy

Jennifer Apy

Book Author

Chief Growth Officer, Team Leader & Corporate Strategist | Passionate about helping SMB companies succeed | Lifelong learner, champion of innovative technology

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